Privacy Policy
Last Updated: June 26, 2026
This is the Privacy Policy of GULP, operated by GULP STUDIOS LLC (hereafter referred to as “us”, “we”, or “our”). This Privacy Policy describes how your personal information is collected, used, and shared when you use our streaming service, GULP, through our website (https://gulp.wtf/) or any of our branded apps (together, the “Service”).
By using the Service, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. We may modify this Privacy Policy from time to time. Your continued use of the Service constitutes your agreement to any updated Privacy Policy on a prospective basis.
1. Personal Information We Collect
When you use the Service, we collect the following types of personal information:
- Account Registration Information: In order to sign up or make a purchase, you must create an account by providing us with your email address and a password. You may also create a username and upload an avatar to use for comments or forums.
- Payment Information: You must also provide valid payment card information if you wish to purchase subscription tiers. Except for the name associated with your card and transaction details (e.g., time, amount), payment card information is collected directly by a third-party payment vendor (such as Stripe / Vimeo OTT) and is not stored by us.
- Information Collected Automatically: Each time you visit the Service, we automatically collect certain information about your device and interaction with the Service. This may include your IP address, browser type, device information, operating system, and viewing activity (e.g. video watch history, search queries, metadata).
- User Content & Comments: If you comment on videos, post in forums, or submit ratings, these comments will be stored and publicly visible.
2. Artificial Intelligence (AI) & Automated Decision-Making
FTC Disclosure of AI Use: We utilize automated machine learning models and artificial intelligence (AI) algorithms to personalize your experience. Specifically:
- Personalized Recommendations: AI algorithms process your historical viewing activity, interaction data (such as clicks and video completion rates), and preferences to generate tailored drama recommendations in our lineup.
- Quality of Service Optimization: We use machine learning tools to analyze streaming diagnostics (such as buffer rates and load delays) to dynamically adjust video bitrates and compression to deliver optimal vertical video quality.
- No Automated Profiling: We do not use automated algorithms or AI systems to make decisions that have legal or similarly significant effects on you (e.g., credit eligibility, background screening, or employment). All personalization models are used solely to improve entertainment curation.
You can manage or clear your personalization preferences at any time by contacting support or adjusting your account data requests under the Compliance tab.
3. How We Use Your Information
We use the personal information we collect to:
- Fulfill orders and deliver video content;
- Optimize recommendation feeds and video performance;
- Send transactional messages (receipts, account warnings) and marketing emails (with opt-out controls);
- Provide customer support and resolve user disputes;
- Prevent fraud, secure the Service, and enforce our legal Terms;
- Comply with applicable tax, corporate, and digital regulations.
4. Disclosures to Third Parties
We may disclose your information to authorized third parties:
- Authorized Service Providers: We share personal information with third-party service providers who assist us in operating our platform, managing user subscriptions, processing payments, hosting video delivery feeds, and rendering customer support. These partners process your data solely under our instructions and are subject to strict confidentiality agreements.
- Analytics and Trackers: We utilize third-party website analytics and platform optimization services to analyze user navigation patterns, video performance, and application stability to continuously refine GULP.
- Legal Requirements: We may disclose your information when compliance is required by a warrant, subpoena, court order, or law enforcement demand.
5. Your Privacy Rights
Depending on your location, you may have specific statutory privacy rights (including under GDPR in the EEA and CCPA/CPRA in California):
- Right of Access: You can request a copy of the personal data we hold about you.
- Right of Rectification: You can request updates or corrections to inaccurate profile information.
- Right to Deletion (Right to be Forgotten): You can request that we delete your personal data. Logged-in users can initiate this automatically on the Profile page, or you can submit requests via the Data Rights tab.
- Right to Opt-Out: We do not sell your personal data. You can restrict tracking cookies or targeted marketing by configuring the cookie banner or browser options.
6. Security Policy
We implement industry-standard technical and organizational measures to secure your data, including HTTPS/TLS encryption in transit, strict database access controls, and token-based authentication. However, no internet transmission is 100% secure. You are responsible for safeguarding your credentials and using strong passwords.
7. Children’s Privacy
The Service is not intended for individuals under the age of 16. If you are a parent or guardian who has discovered that your child has provided personal information without consent, please contact us at help@gulp.wtf so we can remove the unauthorized records immediately.
8. Contact Us
For questions about this Privacy Policy or our data practices, please contact us at: